The ASA Group Strengthens Global Presence with Key Strategic Appointments

The ASA Group, a global leader in bespoke security, aviation, and travel solutions, is proud to announce two key strategic appointments that will significantly enhance its international operations and client services. These appointments underscore ASA’s commitment to global expansion and excellence in service delivery.

Tom McAdams: Spearheading UK Operations

Tom McAdams has been appointed as Country Manager and Business Development Manager for the United Kingdom. This appointment coincides with the establishment of ASA (UK) Ltd, marking a significant milestone in the company’s European expansion.

McAdams brings an impressive 27-year career in the British Army to his new role, including 18 years with the elite Special Air Service (SAS), where he achieved the rank of Warrant Officer. His extensive experience encompasses:

  • Close Protection (CP) operations
  • Hostile Environments Awareness Training (HEAT)
  • Advising Presidential Executive Protection teams
  • Providing high-level security services to ultra-high-net-worth individuals and celebrities

McAdams’ wealth of experience in high-stakes security operations and executive protection makes him ideally suited to drive ASA’s growth in the UK market and enhance its service offerings.

Matt Burdette: Expanding US Presence

In a parallel move, Matt Burdette joins The ASA Group as Country Manager and Vice President of Business Development for the United States. This appointment is coupled with the launch of ASA (USA) Inc, reinforcing the company’s commitment to the North American market.

Burdette’s appointment follows a notable tenure as Director of Global Security at UnitedHealthcare Global. His expertise spans:

  • Risk management and threat mitigation for international business travelers and student organizations
  • Oversight of physical security operations
  • Intelligence and threat analysis
  • Travel tracking and aviation security
  • Crisis management, including multiple evacuation operations

Burdette’s background in geopolitical analysis, coupled with his experience in corporate intelligence and duty of care, positions him ideally to lead ASA’s expansion in the US market.

Strengthening Global Capabilities

These strategic appointments and the opening of new offices in the UK and USA represent a significant step in The ASA Group’s global expansion strategy. By leveraging the expertise of McAdams and Burdette, ASA aims to enhance its service delivery and client support in these key markets.

Simon Wagstaff, Founder & Chairman of The ASA Group, commented on the appointments: “We are thrilled to welcome Tom and Matt to our leadership team. Their extensive experience and deep understanding of security and travel logistics in their respective regions will be invaluable as we continue to grow our global footprint. These appointments reflect our commitment to providing our clients with unparalleled service and expertise, no matter where in the world they operate.”

The ASA Group’s expansion into the UK and US markets comes at a time of increasing demand for sophisticated security and travel solutions. With these new appointments and office openings, ASA is well-positioned to meet this demand and continue its trajectory of growth and excellence in service delivery.

For more information about The ASA Group and its services, please visit www.asag.aero.

About The ASA Group

Established in 1999, The ASA Group is a premier global provider of security and travel services, renowned for its unwavering commitment to excellence. With a broad portfolio that includes private and corporate travel security, consulting and risk management, aviation security consulting, and maritime security, ASA delivers bespoke solutions to corporate, private, and government clients around the world.

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